General Motors is branching into e-bikes.
The company has unveiled images of what it calls “innovative, integrated and connected eBikes” that it says will go on sale in 2019. One is folding and the other is compact. But neither of them have a brand name yet, and that’s where the company is soliciting help.
GM has set up a website called eBikeBrandChallenge.com where you can submit your ideas for a name. The person who comes up with the winning name gets $10,000, while nine participants with runner-up submissions each get $1,000.
GM says it’s looking for simple, smart and bold concepts that can be understood around the world. The bikes are the result of GM’s expertise in electric propulsion systems, design, telemetry and automotive-grade testing with input from experts in the bike industry. It’s part of GM’s Urban Mobility Solutions unit.