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# Is The Headquarters Of Wayne Enterprises The Penobscot Building?
- URL: https://www.dailydetroit.com/is-the-headquarters-of-wayne-enterprises-the-penobscot-building/
- Published: 2016-02-08T12:35:49.000Z
- Updated: 2024-02-27T19:49:22.000Z
- Author: Jer Staes
- Tags: #wordpress, #Import 2024-02-25 18:12, #daily-detroit-staff

In a creative Superbowl commercial for Turkish Airlines ([yes, they’re a real thing founded in 1933](https://en.wikipedia.org/wiki/Turkish%5FAirlines?ref=dailydetroit.com)) that’s cleverly also a promotion for the upcoming “Batman Vs. Superman” movie, there’s a mention in the storyline of Wayne Enterprises making a substantial grant to the airline so it can begin service to Gotham City.

But he delivers his line walking out of Detroit’s iconic Penobscot building – could that be the headquarters of Wayne Enterprises? Or is he just walking between meetings? We’ve embedded the video above.

[![Screenshot of Batman vs. Superman commercial](https://storage.ghost.io/c/47/f5/47f528d4-7214-4519-b2b2-26249e48460d/content/images/wordpress/2016/02/bruce-wayne-gotham-1024x523.jpg)](https://storage.ghost.io/c/47/f5/47f528d4-7214-4519-b2b2-26249e48460d/content/images/wordpress/2016/02/bruce-wayne-gotham.jpg?ref=dailydetroit.com)

Screenshot of Batman vs. Superman commercial

The Penobscot’s design is Art Deco, so the sensibility fits. It has an epic tower and storied past. And, it’s covered up by a drop ceiling now, but in its heyday the lobby was something to behold, perfect for a magnate of Wayne’s stature ([you can see it over here at the amazing HistoricDetroit.org site](http://historicdetroit.org/galleries/penobscot-building-old-photos/?ref=dailydetroit.com)).

This isn’t the first time the front of building has made a cameo appearance in a Superbowl ad. It was in the much-loved Chrysler commercial with Eminem.

One can’t imagine Wayne being happy in a modern glass tower, after all. What are your thoughts?